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Framework® Brand Marketing
Alysson Taillon joined the Housing Partnership Network in October 2015. As Senior Associate, Framework® Brand Marketing she plays an integral role in helping Framework attain its ambitious marketing goals. Alysson is responsible to develop and manage a comprehensive content strategy that drives awareness of Framework’s “smart homeownership” brand position and catalyzes growth for their various product offerings.
In prior roles at HPN, Alysson played a vital role in membership and peer exchange activities within HPN’s Peer Learning and Member Engagement team. She grew member adoption and engagement of HPN’s MemberExchange online community, managed communities of practice, and created programmatic content for and facilitated discussion at HPN’s semi-annual member meetings. She also assisted with the work of the International Housing Partnership.
Prior to joining HPN, Alysson spent eight years managing communications and digital marketing strategies for CRM, a 450-person international nonprofit based in Anaheim, California. During that time, she led a comprehensive effort to expand CRM’s online audience and increase online engagement.
Alysson earned a BA in Communication Studies and Sociology at the University of San Diego, and interned at the San Diego Redevelopment Agency during her senior year.